First, understand that online marketing has and is changing! New technology, Social Media, ever changing Google algorithm's, and that generating quality traffic online is very challenging .. I know because I've been doing it for many years .. Yep, everything has changed since started doing this back in the 90's, and guess what? It will continue evolving so, NEVER STOP LEARNING!
The old "tried and true" methods of generating traffic such as TE's Safelists, PPC and PPV still work very well but, there are new ways in play also such as social media advertising, email marketing, video marketing, etc which,depending on how you use it can been extremely effective or completely devastating if done incorrectly -
Generating quality traffic is what I do, and I do it well .. To go through all the sources / methods I use would consume pages (perhaps I should write an E-Book on the subject?) so I won't go in to great detail in this post. I do however, want to touch on a few "Do's and Don'ts" that are basic and can literally make or break your reputation as a marketer.
Do write ads that are not "generic" and engage your prospects on a human level.
DO NOT spam anyone or anywhere! Email marketing, social media, YouTube, Facebook, etc ... NEVER send unsolicited IM's to people on Facebook for the sole purpose of presenting an offer!
DO NOT spam other people's ad's, post, video's etc with your ad/ link. It's rude, unprofessional and no one will take you seriously and / or click on your ads!
DO build an email list ... it will prove to be you're most valuable marketing tool BUT, NEVER abuse it. If people are willing to join your list / follow you, treat them as you would want to be treated - With Respect! Get to know the people on your lists, and let them get to know you. Remember, people buy from people they like, not always because of price. Keep in mind it takes months /years to build a good list but only minutes to destroy it!
DO stay consistent. Be available, and accessible to those on your lists or anyone reaching out to you for help / advice.
DO NOT jump from program to program or chase / market shiny objects! People will think of you as a foolish, fly by night marketer with no true integrity. Once that reputation is earned, you'll never get rid of it!
I wanted to offer a few marketing / traffic tips but, I'm going to end this here for today.
If you have questions / need help, feel free to contact me either though the contact page on my site or by emailing me directly
As always ...
NEVER give up your dreams!
Your man in the Mountains,
EJ "Big Ed" Benko